Discover
Start with one action or habit Foam should repeat, protect, or improve.
Foam × Teamship · July 2026
Culture is what we do next.
The Foam Book turns everyday ways of working into clear, observable behaviors — written by the people who will live them.
Allow 20–30 minutes per idea. Add as many as you need. Your conversations and cards are visible only to you and Book admins during this collection round.
One idea becomes one rule
Discover. Distill. Do.
Foam’s way of turning insight into action, applied to the standards that make this team perform.
Distill
A warm but exacting interviewer helps turn the story into one specific behavior a teammate can see and score.
Do
Submit the card for this round. Then return to add another idea whenever you have one.
The Teamship principle
The team writes the rules. The team argues them. The team owns what happens under pressure.
The quality gate
No posters. Only behaviors.
A card only makes the Book when it passes all five tests. The interviewer will keep helping until yours does.
Named
A short, useful nudge you choose — suggestions are editable.
Observable
A clear action a teammate can literally see or hear.
Binary
Clear enough to score yes or no in one relevant situation.
Anchored
Connected to something that actually happened at Foam.
Singular
One behavior worth defending — not three ideas in a coat.
Your move